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In this age when image is everything, it is more important than ever to keep your name out front where the buying public can "recognize your brand." Whether an existing client or a prospective account, a "leave behind" will remind them of your presence. The best item is one that is not only attractive, but useful. One, perhaps, your present clients would keep on their desk, or where others can see your name for the first time.
Make it memorable! If your customer doesn't think of you first, you've lost their business.
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